September 14, 2017
September 14, 2017 Media:
Media:
An in-depth session on one of the most popular creative outlets for communication today, Mobile Video by InMobi's Arun Pattabhiraman.
September 14, 2017
September 14, 2017 Research:
Research:
Success on digital media isn't only about reach. It's more about engagement with the audience, says Aditi Shrivastava from Pocket Aces.
September 14, 2017
September 14, 2017 Media:
Media:
India's at a very exciting phase with its base of 300mn smartphone users, that translates to only a 30% market penetration rate.
September 14, 2017
September 14, 2017 Research:
Research:
For the foreseeable future, Kantar thinks TV viewing will continue to remain majorly on a big screen at home. Nick Burfitt shares the changing audience demographics, and how it impacts TV audience measurement.
September 14, 2017
September 14, 2017 Advertising:
Advertising:
There are opinions about the fact that whether a data driven world is going to drive the way marketers reach out to consumers. But in the process, is there a space for creativity? Happy Finish's Ashish Limaye talks.
September 14, 2017
September 14, 2017 Advertising:Videos
Advertising:Videos
Ten lessons from an iconic spot released roughly ten years back. 101's Laurence Green explains.
September 14, 2017
September 14, 2017 Media:
Media:
Google's Prabhvir Samhey is your guide in this talk that builds an understanding of Programmatic. From what it is, to why it is the hottest topic today in online advertising.
September 14, 2017
September 14, 2017 Media:
Media:
Facebook's Pratham Hegde unravels the opportunities for advertisers on the social media platform.
September 14, 2017
September 14, 2017 Advertising:Videos
Advertising:Videos
What does the communications and advertising agency of the future look like? Emma Chiu, Chief Innovation Officer at J Walter Thompson Worldwide answers.
September 14, 2017
September 14, 2017 Research:
Research:
What are the key priorities for Millenials and GenZ consumers, and where do they overlap? WGSN's Sarah Owen spills the beans.
