Marketing:

Creative Picks | Episode 56

Ritwika Gupta, November 29, 2018

On this episode, Ritwika Gupta reviews marketing campaigns by Iceland, Exide Industries and Nerolac Paints.

This week, we take a look at Iceland’s controversial Christmas ad and find it out if it was really banned! We will also review Exide Industries’ Children Day’s campaign and Nerolac Paint’s Diwali activation.

Marketing Activations:

Iceland
Say hello to Rang-tan
Agency: Mother

Exide
Driven By The Child Within
Agency: J Walter Thompson

Nerolac
Diwali Campaign at Netaji Subhash Chandra Bose Airport
Agency: Max, DDB Mudra Group