Do agencies that win the most creative awards produce the most effective advertising? Are campaigns that win creative honours really effective? James Hurman (Founder, Previously Unavailable) makes the case for creativity in this conference session at Zee Melt.
ZEE MELT, India’s biggest festival for disruptive marketing and communications is back with content that will transform the way you perceive marketing, brands, and consumers today. #ZEEMELT brings together some of the biggest names in marketing, media and digital innovation and creativity, over three days in India. To know more follow #zeemelt or visit zeemelt.com.
