Ad Review

Articles in Ad Review

Advertising:

John Lewis Raises A Toast To Childhood

You will fall in love with Moz, the lovable monster who hangs out with Joe.

Advertising:

Calcutta Times’ #NoConditionsApply Campaign Is A Lovely Film But Does Nothing For The Brand

While it’s great to champion a social issue, it makes no sense unless it helps your product

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Does Change Really Have A Taste?

Coca-Cola’s new ad highlights Saudi Arabia’s decision to allow women to drive for the first time.

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Say Hello To Amazon’s Singing Boxes

The new holiday commercial by Amazon will put a big smile on your face.

Advertising:

Has Anyone Called You ‘Tubelight’ When You’re Hungry?

Snickers India now gives you company approved packaging to do just that through its latest iteration of the "You're Not You When You're Hungry" campaign.

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Ad Review: Bandhan Bank’s New Commercials Tug At The Emotional Chord

A dash of emotion and a dash of hope… and you get the ideal recipe for a banking advertisement

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Why CNN Loves Apples More Than Bananas

CNN's new “Facts First” marketing campaign uses an apple to attack Trump's ‘fake news' claims

Advertising:

IKEA’s Preroll Ads Are So Boring That They’re Pure Genius

What happens when a brand uses reverse psychology on its consumers to not skip ads? IKEA has hit the ball out of the park with its latest campaign…

Advertising:

Asian Paints’ New Digital Film Promises To Inspire You

Conceptualised by Ogilvy & Mather, the film narrates the story of a small-town boy who wants to make a name for himself in his hometown. The brand’s efforts at creating a niche and making consumers aware about their initiatives, is commendable.

Advertising:

Fortune Oils, “Ghar Ka Khana, Ghar Ka Khana Hota Hain”

Conceived and executed by Ogilvy South, the new Fortune Oils ad film features Akshay Kumar and celebrates the idea of home cooked food.