Ad Review

Articles in Ad Review

Advertising:

Tata Tea Jaago Re: “Let’s Practise Gender Sensitivity At Home”

Gender inequality could start from our homes and could be learnt. The Tata Tea Jaago Re campaign video narrates an instance of gender inequality and talks about how people hold on to certain beliefs when it comes to gender roles.

Advertising:

Wagga Wagga Diabetic Oil

The Wagga Wagga diabetic oil ad is a spoof on Indian family drama clich├ęs. The video cleverly promotes the international brand and captures the audience aptly.

Advertising:

Tata Sky: “Acting Adda”

The Tata Sky Acting Adda campaign packs is a series of 4-hilarious ads. Showcasing the legendary Amitabh Bachchan learning the nuances of acting through the Tata Sky's Adda, the ad delivers the intended message simultaneously pleasing the eye.

Advertising:

Hamam India: Breaking Stereotypes #GoSafeOutside

Moving beyond conventional soap ad formats, Hamam associates the brand with the traditional Indian martial art form breaking the stereotype that young girls cannot defend themselves. A brilliant ad, the narrative focuses less on the brand and more on women's safety in India.

Advertising:

Noted Recent Campaigns: June 2017

The month of June 2017 had so much to offer. Here's a quick look at some brilliant ad campaigns that we've shortlisted for you.

Advertising:

Amazon India: (Tufani) #MomBeAGirlAgain

In a touching video, Amazon reaches out to mothers and encourages them to re-live their dreams. The campaign #MomBeAGirlAgain connects emotionally simultaneously promoting Amazon, as a brand.

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The Gunn Report’s Cannes Lions 2017 Sweepstakes

Recently, the Gunn Report launched the Cannes Lions 2017 Sweepstakes, an annual contest predicting commercials that will win an award at the Cannes. We look at the 20 TV commercials.