October 4, 2019
October 4, 2019
News:
From World Federation of Advertisers taking steps to standardize cross-media measurement to DB Digital getting a new CEO, a look at today’s headlines
October 3, 2019
October 3, 2019
News:
From Parle Products bringing back its cola candy to Fila signing in K-Pop band BTS as their global brand ambassador, a look at today's top headlines
October 1, 2019
October 1, 2019
News:
From IPG Mediabrands promoting Dimitri Maex to global CEO of Reprise to R Gowthaman’s blockchain venture releasing its first products, a look at today’s headlines
September 28, 2019
September 28, 2019
Marketing:
Ritwika Gupta reviews marketing campaigns by The Times of India, Swiggy and Lay's.
September 19, 2019
September 19, 2019
News:
From Keith Weed joining WPP board as non-executive director to Viacom18 launching a regional digital entity on Voot, a look at today’s top headlines:
August 12, 2019
August 12, 2019
Marketing:
Rashi Goel helps unravel the traits of tomorrow's customer.
August 12, 2019
August 12, 2019
Marketing:
Does cause-marketing really work for the brand?
August 12, 2019
August 12, 2019
Research:
Gayatri Sriram and The Collective on improving gender inclusivity.
August 12, 2019
August 12, 2019
Media:
The Collective debates on a topic that doesn't get enough attention.
August 12, 2019
August 12, 2019
Advertising:
The Collective asks a question that needs to be answered by the Indian advertising industry.
