Articles in Coca-Cola
October 10, 2018
This week, Ritwika Gupta takes a look at some interesting marketing campaigns by Virgin Holidays, Coca-Cola and Victoria Beckham.
April 30, 2018
Despite a few glitches here and there, the 45-second commercial makes you smile
April 25, 2018
From Vodafone Egypt offering free minutes to customers to FedEx transporting 3,000-year-old Egyptian artifacts - these are the marketing activations that caught Ushnota Paul's eye.
April 17, 2018
From Airtel’s new campaign 'Sab Kuch Try Karo, Fir Sahi Chuno' to Coca-Cola India's brand new ‘Share A Coke’ TVC - check out this week's top 3 communication pieces.
February 11, 2018
The competition between brands during the Super Bowl season is fierce. Ushnota Paul lists down her favourites...
February 10, 2018
Over the years, advertising during Super Bowl has become a competition for brands. Here are Ritwika Gupta's top 10 rankings.
January 9, 2018
Brigadier (retd.) Kapil Mohan, the man behind the iconic rum Old Monk dies at 88; Ushnota Paul walks down memory lane.
December 21, 2017
How does the new spot for Thums Up Charged compare to spots from the brand's 40 year old history?
December 6, 2017
A rant on BTL activity by cellular service, carbonated beverage and premium alcohol brands.
December 1, 2017
Surf Excel's "#HaarKoHarao" prompts Anant Rangaswami to think about Thums Up and India Today.