Digital Marketing

Articles in Digital Marketing

Marketing:

Melt TV | Episode 04 | Guneet Singh

The Do's and Don'ts of Digital Marketing.

Marketing:

Melt TV | Episode 03 | R Gowthaman

Just a buzzword? Or can Blockchain help make marketing more effective?

Advertising:

The World of Entertainment Rides the Digital Wave

The journey begins with a tweet from an A-list talent about the “first look” and ends with a film premiere (after it’s done a box-office run) on a streaming platform. Here’s how digital media is changing the way films are marketed in India.

Marketing:

Why Every Marketer Should Master Blockchain

R Gowthaman opines that Blockchain technology helps build trust between two stakeholders without compromising either position.

Marketing:

Blockchain in A&M: An Early Solution Looking For A Problem To Solve?

If there is a new game in town, fraud will always come along with new tricks.

Marketing:

Marketing And The Tyranny Of The Tangible

Content marketing is storytelling to tell the audience what we are about. One minute, isn’t that what brand advertising did?