McCann India

Articles in McCann India

Advertising:

Coca Cola’s New ‘Share A Coke’ Commercial Is A Light Take On A Father-Son Relationship

Despite a few glitches here and there, the 45-second commercial makes you smile

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Creative Picks | Episode 05

From Airtel’s new campaign 'Sab Kuch Try Karo, Fir Sahi Chuno' to Coca-Cola India's brand new ‘Share A Coke’ TVC - check out this week's top 3 communication pieces.

Advertising:

Bourbon’s New Ad Is An Ode To Friendship

Conceptualised by McCann India, the ad is influenced by the overdone concept of “BFF”.

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Creative Picks: Motorola, Fanta, The Immunity Charm & More!

There are hundreds of commercial messages vying for our attention everyday across traditional and new media. Only a handful are noticed. Here are a few creative ideas which caught my eye, the week ending 16th June, 2017: Moto Z’s branded content initiative in Brazil, immunisation charm and more.