Podcast

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Advertising:

Ready To Melt with Anant Rangaswami: Podcast Episode 09

Brothers Piyush and Prasoon Pandey will be honoured with the Lion of St Mark at the 2018 Cannes Lions. Anant Rangaswami breaks down the news.

Marketing:

Ready To Melt with Anant Rangaswami: Podcast Episode 08

A rant on BTL activity by cellular service, carbonated beverage and premium alcohol brands.

Marketing:

Ready To Melt with Anant Rangaswami: Podcast Episode 07

Surf Excel's "#HaarKoHarao" prompts Anant Rangaswami to think about Thums Up and India Today.

Marketing:

Ready To Melt with Anant Rangaswami: Podcast Episode 06

This week, Anant dissects the PR crisis at Indigo Airlines and Fortis Healthcare, and busts the popular "humans have the attention span of a goldfish" myth.

Marketing:

Ready To Melt with Anant Rangaswami: Podcast Episode 05

We weigh in on Children's Day communication from a couple of brands that didn't quite hit the right notes.

Marketing:

Ready To Melt with Anant Rangaswami: Podcast Episode 04

Anant Rangaswami weighs in on the Indigo Airlines PR disaster and dissects the damage it could have to the brand's value.

Marketing:

Ready To Melt with Anant Rangaswami: Podcast Episode 03

Punit Goenka talks Live Entertainment, Khadim's ad blitz for its IPO, Mindshare celebrates 20 years, an app to search for fonts, and more!

Marketing:

Ready To Melt with Anant Rangaswami: Podcast Episode 02

Ayush VS Patanjali, Twitter going for 280, Uber calls on its users and the jurors of the Kyoorius Design Awards talk shop.

Marketing:

Ready To Melt with Anant Rangaswami: Podcast Episode 01

Now, listen to the latest and hottest from advertising and marketing in India.