Podcast

Articles in Podcast

Marketing:

Ready To Melt: Podcast Episode 17

Blue-Chip Marketing Companies: B2B or B2C?

Opinion:

Ready To Melt: Podcast Episode 16

The Chennai Super Kings will play the rest of their home matches in Pune. Anant Rangaswami reacts.

Advertising:Videos

Ready To Melt | Episode 15

Why the advertising film campaign for PhonePe works. And why it doesn't.

Media:

Ready To Melt: Podcast Episode 14

There's more to the fake news debate

Advertising:

Ready To Melt: Podcast Episode 13

A trust deficit between the client and the agency leads the list of reasons for WPP's poor financial performance in 2017.

Advertising:

Ready To Melt: Podcast Episode 12

Kevin Swanepoel (CEO, The One Club for Creativity) on the state of Indian advertising, creative communications around the world, and the business of awards.

Advertising:

Ready To Melt with Anant Rangaswami | Podcast Episode 11

Advertising agencies will face a tough 2018. Anant Rangaswami explains why.

Marketing:

Ready To Melt with Anant Rangaswami: Podcast Episode 10

Do "raindrops keep falling on your head"? Or, have you "been down so long?"

Advertising:

Ready To Melt with Anant Rangaswami: Podcast Episode 09

Brothers Piyush and Prasoon Pandey will be honoured with the Lion of St Mark at the 2018 Cannes Lions. Anant Rangaswami breaks down the news.

Marketing:

Ready To Melt with Anant Rangaswami: Podcast Episode 08

A rant on BTL activity by cellular service, carbonated beverage and premium alcohol brands.