Ushnota Paul

Articles in Ushnota Paul

Advertising:Videos

Creative Picks | Episode 06

From Vodafone Egypt offering free minutes to customers to FedEx transporting 3,000-year-old Egyptian artifacts - these are the marketing activations that caught Ushnota Paul's eye.

Advertising:Videos

Creative Picks | Episode 08

From Hennessy's latest commercial 'Major :90' to Make My Trip's funny new ‘Gym’ TVC - check out this week's top 3 communication pieces.

Advertising:

“I Rarely Look Inside Advertising For Inspiration” – Samuel Ball

Founder of UK based digital advertising agency Lean Mean Fighting Machine, Samuel Ball, talks to Ushnota Paul about all things advertising...

Advertising:

“Design Is Omnipresent” – Prasanna Sankhe

Ushnota Paul talks to Prasanna Sankhe, the Co-Founder & Creative Head of Hyphen, who paved a successful path from advertising to design...

Advertising:

“In This Mobile Phone Age, Most Old People Are Unpredictable, Irrational & Chaotic Customers” – Noriaki Onoe

In a freewheeling conversation, Creative Director of Dentsu Inc. Japan, Noriaki Onoe, talks to Ushnota Paul about clients, consumers and campaigns.

Advertising:

“Everything Starts With (the) Brand” – Christopher Doyle

Ushnota Paul talks to Christopher Doyle, the Creative Director of the Australia based independent and collaborative creative company, Christopher Doyle & Co.

Advertising:Videos

Creative Picks | Episode 02

Ushnota Paul shares her top 3 picks for last week - The Mo Salah Surprise, Aerosmurf and Assemble AR App

Advertising:Videos

Creative Picks | Episode 03

Ushnota Paul shares her top 3 picks for last week - Maggi Masala-ae-Magic, Vodafone Egypt and Wipro Garnet LED Bulb

Advertising:

Book Review: The Indestructible Brand – Crisis Management In The Age Of Social Media

Venke Sharma and Hushidar Kharas' book prepares brands to be crisis ready in the digital era, says Ushnota Paul

Marketing:

From Marketing To Marathons

Ushnota Paul profiles four top corporates in India who spill the beans on how running marathons has helped them in their professional career.