melt

The deal, announced yesterday (29 November), will see Karmarama join Accenture Interactive, part of Accenture Digital. Karmarama is the third largest independent agency in the UK, with clients including Unilever, Just Eat and the BBC. Details of the deal were not disclosed.

Articles by melt

Research:

Melt TV | Episode 100 | Richard Edelman

"Indian companies need to tell and get their stories heard globally."

Marketing:

Melt TV | Episode 99 | Sir Martin Sorrell

"2021 will be a year of growth."

Advertising:

Melt | Most Enjoyable Ads Released During The Lockdown

We bring you some of our favourite ad campaigns from India that stood out this year.

Marketing:

Melt TV | Episode 98 | Sameer Satpathy

"ITC is a national brand, and it had to answer the challenge."

Marketing:

Melt TV | Episode 97 | IBM’s Deepali Naair

"The context for our client's changed quickly. And so did our solutions."

Advertising:

Melt TV | Episode 96 | Malcolm Poynton

Why creativity is the need of the hour, around the world.

Marketing:

Melt TV | Episode 95 | Maruti Suzuki India’s Shashank Srivastava

"Trust has become the biggest differentiator between brands."

Media:

Melt TV | Episode 94 | Virtual Production Using Unreal Engine

Add agility and flexibility to your production process.

Marketing:

Melt TV | Episode 93 | How HUL’s Foods Brands Responded To The Lockdown

How HUL’s food brands responded to the lockdown through marketing communication necessitated by the significant shifts in consumer behaviour.

Advertising:

Melt TV | Episode 92 | The Most Enjoyable Diwali Ads

Which ads made the cut? Find out now.