melt
Articles by melt
January 9, 2021 Research:
Research:
Melt TV | Episode 100 | Richard Edelman
"Indian companies need to tell and get their stories heard globally."
January 2, 2021 Marketing:
Marketing:
Melt TV | Episode 99 | Sir Martin Sorrell
"2021 will be a year of growth."
December 30, 2020 Advertising:
Advertising:
Melt | Most Enjoyable Ads Released During The Lockdown
We bring you some of our favourite ad campaigns from India that stood out this year.
December 26, 2020 Marketing:
Marketing:
Melt TV | Episode 98 | Sameer Satpathy
"ITC is a national brand, and it had to answer the challenge."
December 19, 2020 Marketing:
Marketing:
Melt TV | Episode 97 | IBM’s Deepali Naair
"The context for our client's changed quickly. And so did our solutions."
December 12, 2020 Advertising:
Advertising:
Melt TV | Episode 96 | Malcolm Poynton
Why creativity is the need of the hour, around the world.
December 5, 2020 Marketing:
Marketing:
Melt TV | Episode 95 | Maruti Suzuki India’s Shashank Srivastava
"Trust has become the biggest differentiator between brands."
November 28, 2020 Media:
Media:
Melt TV | Episode 94 | Virtual Production Using Unreal Engine
Add agility and flexibility to your production process.
November 21, 2020 Marketing:
Marketing:
Melt TV | Episode 93 | How HUL’s Foods Brands Responded To The Lockdown
How HUL’s food brands responded to the lockdown through marketing communication necessitated by the significant shifts in consumer behaviour.
November 14, 2020 Advertising:
Advertising:
Melt TV | Episode 92 | The Most Enjoyable Diwali Ads
Which ads made the cut? Find out now.