melt

The deal, announced yesterday (29 November), will see Karmarama join Accenture Interactive, part of Accenture Digital. Karmarama is the third largest independent agency in the UK, with clients including Unilever, Just Eat and the BBC. Details of the deal were not disclosed.

Articles by melt

Marketing:

Zee Melt 2019 | Can a brand survive without trust?

Building trust isn't a simple task.

Media:

Zee Melt 2019 | Is print relevant at all?

What can a brand do with the print medium?

Media:

Zee Melt 2019 | Toothpaste, TV, Tea.

Solid research and discussion on the Indian consumer.

Advertising:

Zee Melt 2019 | Rahul daCunha can’t take a holiday because of you.

Hint: It's about the Amul Topicals.

Media:

Zee Melt 2019 | Television, content & the brave young world.

Myleeta Aga on what's new in Television content.

Advertising:

Zee Melt 2019 | Voice Marketing Session

Get voice marketing to work for you.

Advertising:

Zee Melt 2019 | The world of badvertising – Ad fraud and brand safety session

How can you prevent ad fraud? Answers from this panel discussion at Zee MELT 2019.

Advertising:

Zee Melt 2019 | Is creativity dead?

Laura Jordan Bambach makes a case for creativity.

Advertising:

Zee Melt 2019 | The robots aren’t coming

Copywriter Vikki Ross on machines, humans, and copywriting.

Advertising:

Zee Melt 2019 | Paid attention: Advertising in an ADD economy

Faris Yakob on how you can get consumers to pay more attention to your brand.