Ritwika Gupta

Articles by Ritwika Gupta

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Creative Picks | 8 November 2021 | HP India, Amazon India, Amazon Prime Video

Ritwika Gupta reviews ads by HP India, Amazon India and Amazon Prime Video.

News:

Melt Update | 3 Nov | Meta Appoints Spark Foundry as Global Media Buying & Planning Agency & MORE

Meanwhile, Godrej Consumer Products has recently elevated Somasree Bose Awasthi as CMO.

News:

Melt Update | 2 Nov | Omnicom Promotes Daryl Simm to President & COO & MORE

Meanwhile, Amazon Pay and MakeMyTrip India have announced a strategic, long-term partnership to offer travel services on Amazon.in.

News:

Melt Update | 1 Nov | Mindshare Appoints Michael Karg as Global COO & MORE

Meanwhile, Slice has appointed Shikha Gupta as creative head.

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Creative Picks | 1 November | British Airways, Burberry & John Lewis

This week, Ritwika Gupta reviews ads by British Airways, Burberry & John Lewis.

News:

Melt Update | 29 Oct | Facebook Changes Name to Meta & MORE

In other news, Anheuser-Busch InBev (AB InBev) has launched its first energy drink Budweiser Beats in India.

News:

Melt Update | 28 Oct | Alphabet Q3 Consolidated Revenue Increases 41% & MORE

In global news, Uncommon Creative Studio has won the advertising account for British Airways after a competitive pitch against WPP.

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Melt Update | 26 Oct | DDB Mudra Group Launches The Phyllis India Project & MORE

Meanwhile, Kinnect has won Ceat Tyres' digital media mandate.

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Melt Update | 25 Oct | Rashi Goel Moves on from Nestle India & MORE

Meanwhile, Twitter is launching Twitter Prism to bring together existing and new efforts that support diverse creators and publishers.