December 23, 2020 News:

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Melt Update | 23 Dec | NBA and Dream11 Extend Partnership & MORE:

In global news, Wavemaker has been appointed as the global media agency of record for ViacomCBS Networks International.

December 22, 2020 News:

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Melt Update | 22 Dec | Google To Invest In Glance & DailyHunt and MORE:

In other news, Pepsi is set to unveil “Cocoa” Cola this winter.

December 21, 2020 News:

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Melt Update | 21 Dec | Electrolux appoints OMG as Media Agency in APAC & MEA & MORE:

Meanwhile, Amazon India appoints Abhishek Mahapatra as Director, Consumer Communications.

December 18, 2020 News:

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Today’s #MeltUpdate | 18 Dec | Olympics appoints Lars Silberbauer as Global Head of Brand, Marketing and Digital & MORE

December 17, 2020 News:

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Melt Update | 17 Dec | Luke Kang Named President, The Walt Disney Company, Asia Pacific & MORE

Meanwhile, Burger King India has appointed Kapil Grover as Chief Digital Officer.

December 16, 2020 News:

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Melt Update | 16 Dec | Instagram Tests ‘Instagram Lite’ In India & MORE

In global news, DDB Worldwide has appointed Nikki Lamba as its global head of diversity, equity and inclusion.

December 15, 2020 News:

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Melt Update | 15 Dec | Apple Introduces ‘Apple Fitness+’, Amazon Launches ‘Made for You’ & MORE:

Meanwhile, Amazon has launched ‘Made for You’, which lets shoppers create a custom T-shirt to their exact measurements.

December 14, 2020 News:

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Melt Update | 14 Dec | Ogilvy Appoints Julianna Richter as Global CEO of PR and Influence & MORE

Meanwhile, PhonePe has received Rs 150 crore fund infusion from its Singapore-based parent company.

December 7, 2020 News:

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Melt Update | 7 Dec | Dabur To Move ASCI Against Marico’s Saffola Brand & MORE

Meanwhile, Kavita Nair, Chief Digital Transformation & Brand Officer quits Vodafone Idea.

December 4, 2020 News:

News:

Melt Update | 4 Dec |FICCI Announces Uday Shankar As President-Elect For 2020-21 & MORE

This weekend, Netflix is launching ‘StreamFest’ in India, an initiative which allows consumers to sample content on the platform for free.