Ritwika Gupta

Articles by Ritwika Gupta

News:

Melt Update | 3 Dec | Mahashay Dharampal Gulati, Owner, CEO and Brand Ambassador MDH Spices Passes Away & MORE

In other news, Bata Brands has appointed Sandeep Kataria as Global CEO.

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Melt Update | 2 Dec | Amjad Ali, President, Mullen Lintas Delhi Moves On & MORE

In global news, Facebook will pay millions of pounds a year to UK media groups to license their articles under its dedicated news tab feature, which will be launched in Britain from next year.

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Melt Update |1 Dec | Star & Disney India Launch Ad Solutions Suite Sirius & MORE:

Meanwhile, Havas Group India has launched ‘Women who Inspire’ – an initiative to foster gender diversity and women leadership.

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Melt Update | 30 Nov | Unilever Becomes Wholly British Company & MORE

Meanwhile, Spotify is testing a new Snapchat-style Stories feature alongside some of its playlists.

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Melt Update | 27 Nov | Google India’s Net Profit Sees 24% Rise In FY20 & MORE

In other news, Cheil India has roped in Akila Jayaraman as Vice President.

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Melt Update | 26 Nov | Disney To Lay Off 32,000 Workers In 2021 & MORE

In other news, Swati Mohan steps down from Netflix.

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Melt Update | 25 Nov | Star India Acquires Media Rights Of CSA & MORE

In the digital space, Pinterest is getting into online events.

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Melt Update | 24 Nov | Mondelez Hires MediaMonks And Publicis Groupe For Global Content Production & MORE

In other news, Prasanna Kumar has quit WPP to join Alibaba Group as Global Media Director

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Melt Update | 23 Nov | WarnerMedia Unveils New-Look Leadership Team For India, Southeast Asia & Korea & MORE

Meanwhile, Instagram has added the 'branded content' tag to Reels and Live as it looks to make it easier for creators and brands to create, share and amplify branded content across the platform.

News:

Melt Update | 20 Nov | Ogilvy Appoints Devika Bulchandani As Global Chair of Advertising

Meanwhile, BuzzFeed is acquiring Huffpost in a broader partnership deal with Verizon Media.