Ritwika Gupta
Articles by Ritwika Gupta
August 5, 2020 News:
News:
Melt Update | 5 Aug | Walt Disney Company To Launch General Entertainment Streaming Service In 2021 & MORE
In other news, Atika Malik, COO of Cheil India, has stepped down from her role.
August 4, 2020 News:
News:
Melt Update | 4 Aug | Coca Cola India Launches Two New Minute Maid Variants & MORE
Meanwhile, Gayatri Yadav has joined Sequoia India as the Chief Marketing Officer.
August 3, 2020 News:
News:
Melt Update | 3 Aug | IPL Retains Vivo As Title Sponsor & MORE
Meanwhile, Microsoft is in talks with TikTok's Chinese parent company, ByteDance to buy not just its US operations, but also those in Australia, New Zealand and Canada.
August 1, 2020 Advertising:
Advertising:
Creative Picks | 01 Aug 2020 | Nike, Amazon India, Coca-Cola
This week, Ritwika Gupta reviews ads by Nike, Amazon India and Coca-Cola.
July 31, 2020 News:
News:
Melt Update | 31 July | Facebook Sees 10% YOY Growth In Advertising Revenue & MORE:
Meanwhile, Romil Ramgarhia has quit as BARC India COO after a six-year stint.
July 30, 2020 News:
News:
Melt Update | 30 July | ITC Drags Godfrey Phillips To Court Over Infringement Of Its Mark ‘Flake’ & MORE:
Meanwhile, Walmart is rolling out a new tool that shows if people buy a product after seeing an ad for it.
July 29, 2020 News:
News:
Melt Update | 29 July | Omnicom’s Advertising Business Reports A 27% fall In Organic Revenue & MORE
Meanwhile, Raymond will be cutting jobs, rents, and marketing costs to decrease expenses by as much as 35% for the financial year started 1 April 2020.
July 28, 2020 News:
News:
Melt Update | 28 July | Snapchat Partners With DAN India, Flipkart Launches ‘Flipkart Quick’ & MORE:
Meanwhile, Flipkart launches 'Flipkart Quick'.
July 27, 2020 News:
News:
Melt Update | 27 July | Ogilvy India Elevates Hephzibah Pathak As Vice Chairperson & MORE
Meanwhile, mcgarrybowen India names Nishi Kant as new President.
July 24, 2020 News:
News:
Melt Update | 24 July | IPL 2020 To Commence On 19th September In UAE & MORE
In other news, Publicis Groupe has announced the integration of BBH into Publicis Groupe and a joint leadership team that will oversee BBH-PWW India.