Ritwika Gupta
Articles by Ritwika Gupta
March 23, 2020 Advertising:
Advertising:
Creative Picks | EP 167 | Parachute Advansed, Apple, Ariel
This week, Ritwika Gupta reviews ads by Parachute Advansed, Apple and Ariel.
March 19, 2020 News:
News:
Melt Update | 19 March | S4 Capital Reports A Loss Of £10 million For 2019 & MORE
Meanwhile, WhatsApp has launched a Coronavirus Information Hub in partnership with World Health Organization, UNICEF, and UNDP.
March 16, 2020 Marketing:
Marketing:
Creative Picks | EP 166 | Godiva Chocolate, MTV, Duroflex Mattresses
Ritwika Gupta reviews marketing campaigns by Godiva, MTV and Duroflex.
March 13, 2020 News:
News:
Melt In A Minute |Delhi Government Shuts Door On IPL Matches, Siddharth Banerjee Joins Games24x7 & MORE
Meanwhile, YouTube will now allow ads to run on videos that discuss the new coronavirus, reversing its previous policy.
March 12, 2020 News:
News:
Melt In A Minute | Vijay Singh, CEO Of Fox Star Studios, Steps Down, Cannes Lions 2020 Scheduled To Take Place, As Planned & MORE
In other news, IDFC FIRST Bank has announced Amitabh Bachchan as brand ambassador.
March 9, 2020 Advertising:
Advertising:
Creative Picks | EP 163 | Facebook, Aviation Gin, Coca-Cola
Ritwika Gupta reviews ads by Facebook, Coca-Cola and Aviation Gin.
March 5, 2020 News:
News:
Melt In A Minute | Facebook To Provide Free Ads To WHO & MORE:
In global news, Twitter is testing ‘Fleets’ a stories-like feature that disappears after 24 hours.
March 3, 2020 News:
News:
Melt In A Minute | McCann WorldGroup India Promotes Jitender Dabas As COO & MORE
In international news, WPP’s VMLY&R has bagged a bulk of Intel’s $1.4 billion global creative account.
March 2, 2020 Marketing:
Marketing:
Creative Picks | EP 162 | Heineken, Jack Daniel’s, Unacademy
Ritwika Gupta reviews marketing campaigns by Heineken, Jack Daniel's and Unacademy.
February 28, 2020 News:
News:
Melt In A Minute | Walmart To Launch Walmart+, Prathyusha Agarwal Named Chief Consumer Officer for Zee’s Domestic Broadcast Business & MORE
In global news, Walmart is all set to launch Walmart+.