Ritwika Gupta

Articles by Ritwika Gupta

News:

Melt In A Minute | Twitter Rolls Out ‘Hide Replies’ Tool, Star India Posts 30% Jump In Revenue For FY18-19 & MORE

From Twitter rolling out ‘Hide Replies’ to Dream11 spending more than 785 crore rupees on advertising and promotions during the fiscal year 18-19, here are the top news of the day:

News:

Melt In A Minute | MediaMonks Announces Merger With WhiteBalance, Spotify Launches Three Original Podcasts For India

From Mediamonks announcing merger with WhiteBalance to LinkedIn releasing ‘The Long and Short of ROI’ report, here are the headlines of the day:

News:

Melt In A Minute | Ogilvy Appoints Shouvik Roy As Head Of Ogilvy Delhi, Wikipedia Launches ‘WT:Social’

BBC Studios Appoints Two General Managers For APAC Operations.

Marketing:

Creative Picks | EP 136 | KFC, The Man Company, Korean Air

Ritwika Gupta reviews marketing activations by KFC, The Man Company and Korean Air.

News:

Melt In A Minute | Nike Pulls Out From Amazon, WARC Launches 2019 Asian Strategy Report & MORE

From Nike pulling out from Amazon to Pizza Hut India launching its first ad with YouTuber, Bhuvan Bam, here are the top stories of the day:

News:

Melt In A Minute | Ad Stalwart, Ram Ray, Passes Away, Publicis India Elevates Suraj Pombra as Executive Director & MORE

Sony Pictures Network reports total revenue of Rs 6309.9 crore while Radio Mirchi reports revenue growth of 33.9%.

Advertising:

Creative Picks | EP 133 | Apple, Knorr, Argos

Ritwika Gupta reviews ads by Apple, Knorr and Argos on this week's episode of Creative Picks.

News:

Melt In A Minute | Google Appoints Sanjay Gupta, Group M To Launch INCA In India & MORE

From Google considering changes to their political ad policy to GroupM launching INCA in India, these are the top headlines of the day:

News:

Melt In A Minute | Punit Goenka Reappointed As MD & CEO For ZEEL, Vikas Mehta Joins Ogilvy Africa As CEO & MORE

Veet forays into the male grooming segment with a hair removal cream for men.

News:

Melt In A Minute | McDonald’s Fires CEO, Google To Buy Fitbit & MORE

From NBA setting up News Broadcasters Federation Authority to Zee5 launching Play5, take a look at our top news of the day: