Ritwika Gupta

Articles by Ritwika Gupta

Marketing:

Creative Picks | EP 120 |Doritos, Oppo, Reebok

Ritwika Gupta reviews marketing campaigns by Doritos, Oppo and Reebok.

News:

Melt In A Minute | Google Tweaks Algorithm To Elevate Original Reporting, Gatorade Signs Hima Das As Brand Ambassador & MORE

From Google tweaking its algorithm to elevate original reporting to Gatorade signing Hima Das as brand ambassador, here are the top headlines of the day:

News:

Melt In A Minute | WPP And InMobi Group Announce Partnership, Ali Harris Shere Steps Down & MORE

From S4 Capital’s Asia operations seeing a sharp rise in profits to WPP and InMobi Group announcing long-term partnership, here are the top headlines of the day:

News:

Melt In A Minute | Apple To Livestream On YouTube, Myleeta Aga Joins Netflix & MORE

From Apple livestreaming on YouTube for the first time to Myleeta Aga joining Netflix Singapore, here are the top headlines of the day:

News:

Melt In A Minute | Swiggy Rolls Out ‘Swiggy Go’, Dentsu Webchutney Launches ‘The Ad Fellows’ Program & MORE

From Swiggy launching ‘Swiggy Go’ to Dentsu Webchutney initiating ‘The Ad Fellows’ program, here are the top headlines of the day:

Opinion:

It’s Not About The Colour – Cadbury Unity Bar

There is a thin line between racism and diversity.

News:

Melt In A Minute | Google, Facebook, Twitter To Attend Disinformation Event & MORE

From Denstu Aegis Network and iProspect formalising an initiative to mentor female startups in India to YouTube launching YouTube Kids by end of this week, here are the top headlines of the day:

Advertising:

Creative Picks | EP 117 | Daily Hunt, Saregama Caravan, TikTok

Ritwika Gupta reviews ads by Dailyhunt, Saregama Caravan and TikTok.

News:

Melt In Minute | Cadbury Signs Kartik Aaryan, Tim Bell Passes Away & MORE

From WPP and Kantar launching Institute for Real Growth in India to Paytm appointing Amit Nayyar as president, here are the top stories of the day.

News:

Melt In A Minute | Volkswagen Launches New Logo, Sanjeev Chopra Joins McCann Health & MORE

From Disney+ Supporting 4 Streams at $6.99/month to Volkswagen launching a new logo, take a look at the top headlines of the day.