Ritwika Gupta
Articles by Ritwika Gupta
August 26, 2019 Marketing:
Marketing:
Creative Picks | EP 116 | Cadbury, Fevicol, Lay’s
Ritwika Gupta reviews marketing campaigns by Cadbury, Fevicol and Lay’s. Take a look!
August 23, 2019 Opinion:
Opinion:
Sticking Together For 60 Years…Fevicol!
Conceputalised by Ogilvy Mumbai, Fevicol’s new ad encapsulates the brand’s tenacity amid India’s transformation over the last 60 years.
August 22, 2019 News:
News:
Melt In A Minute | Apple TV+ To Launch In November, Paytm Retains BCCI Title Sponsorship Rights
From AppleTV+ all set to launch in November to YouTube killing off its DM feature, here are the top headlines of the day.
August 20, 2019 News:
News:
Melt In A Minute | Vodafone Idea CEO Resigns, IKEA Launches Online Store In Mumbai & MORE
From IKEA officially launching online store in Mumbai to Vodafone Idea CEO, Balesh Sharma resigning, here are the top headlines of the day.
August 14, 2019 Advertising:
Advertising:
Creative Picks | EP 113 | Zee Cafe, Pantene, Samsung
Ritwika Gupta reviews ads by Zee Cafe, Pantene and Samsung.
August 8, 2019 Marketing:
Marketing:
Creative Picks | EP 112 | St Ives, Lay’s, Bud Light
Ritwika Gupta reviews marketing campaigns by St Ives, Lay’s and Bud Light.
August 1, 2019 News:
News:
Melt In A Minute | Essel Group Sells 11% Stake, Apple Records 3% Growth In India & MORE
From Essel Group selling stake in Zeel to Oppenheimer Developing Markets Fund to Apple recording 3% revenue growth in India, here are the top stories of the day:
July 31, 2019 Advertising:
Advertising:
Creative Picks | EP 109 | Virgin Trains, Old Spice, China Airlines
Ritwika Gupta reviews ads by Virgin Trains, Old Spice and China Airlines.
July 30, 2019 News:
News:
Melt In A Minute | Founder Of Café Coffee Day, VG Siddhartha, Goes Missing & MORE
From Uber cutting one third of its global marketing department to R Gowthaman launching Aqilliz, a blockchain solutions provider, here are the top headlines of the day:
July 25, 2019 News:
News:
Melt In A Minute | Jessica Walsh Launches &Walsh, Netflix India’s Rs 199 Mobile Plan & MORE
From Jessica Walsh launching her own creative agency &Walsh to Netflix starting the Rs 199 mobile subscription plan in India, here are the top stories of the day: