Ritwika Gupta

Articles by Ritwika Gupta

Marketing:

Creative Picks | EP 84 | American Tourister, Life Cereal, Adidas | Marketing Campaigns

This week, Ritwika Gupta reviews the 3 marketing campaigns that caught her eyes.

Advertising:

Creative Picks | EP 83 | MakeMyTrip, BMW, Apple | Ad Reviews

Ritwika Gupta analyses 3 ads that caught her attention this week!

Marketing:

Creative Picks | EP 82 | Kingfsher, Walmart, Mountain Dew | Marketing Campaigns

Ritwika Gupta analyses 3 marketing campaigns that caught her attention this week!

Marketing:

Ali Harris Shere: “It Is The Biggest Campaign Ever By Britannia”

Ali Harris Shere, VP - Marketing, Britannia Industries, speaks to Ritwika Gupta on the return of their successful 1999 campaign, 'Britannia Khao, World Cup Jao'.

Marketing:

Creative Picks | EP 81 | Spotify, Zee Entertainment, PhonePe | Ad Reviews

This week, we are analyzing 3 ads by Spotify, Zee Entertainment and Phone Pe. Take a look.

Advertising:

Creative Picks | EP 80 | Burger King, Instagram, L’Oreal | Marketing Activation Reviews

Burger King, Instagram and L'Oreal Paris are our favourite marketing campaigns of the week!

Advertising:

Creative Picks | EP 79 | Halo Top Ice Cream, Axos Bank, Budweiser

Take a look at the 3 ads that caught our attention this week - Halo Top Ice Cream, Axos Bank and Budweiser.

Marketing:

Creative Picks | EP 78 | Qantas Airlines, Dubai Tourism, McDonald’s

This week, we are reviewing marketing campaigns by Qantas Airlines, Dubai Tourism and McDonald's.

Marketing:

Decoding TikTok For The Marketer

Brands have started running influencer campaigns on TikTok as the social media app continues to grow rapidly with new advertising options.

Advertising:

Creative Picks | EP 77 | Nike, Surf Excel, Budweiser

From Nike’s new campaign, "Dream Crazier” to Surf Excel’s Holi ad titled “Rang Laaye Sang” and Budweiser’s kickass spot featuring Charlize Theron, check out the ads that caught my attention this week!