Madhuwanti Saha

Articles by Madhuwanti Saha

News:

Melt In A Minute | ASCI Upholds Complaints Against 344 Misleading Advertisements & More

From ASCI investigating advertisements to P&G India setting up a Rs200 crore fund on environmental sustainability, a look at today's top headlines

News:

Melt In A Minute | WhatsApp India Reports Rs6.84 crore Revenues For FY19 & More

Twitter will delete inactive accounts of over six months from December 11

News:

Melt In A Minute | Ogilvy-Vivo Spat Resolved, Paytm Raises $1 bn In Fresh Funding & More

From the settlement of the Ogilvy and Vivo dispute to Whatsapp investing $250,000 into the Indian startup ecosystem, a look at the today's headlines

Marketing:

Creative Picks | EP 138 | Boston Pizza, Rovio & Facebook

Madhuwanti pens down her thoughts on the marketing activations of Boston Pizza, Rovio and Facebook

News:

Melt In A Minute | L&K Saatchi & Saatchi CEO Anil Nair Steps Down, S4 Capital’s MightyHive Opens Office In India & More

From L&K Saatchi & Saatchi CEO Anil Nair stepping down to Facebook introducing new safety tools for advertiser, a look at today's top headlines

Research:

Melt In A Minute | Publicis Commerce Launches In India, Paytm Partners with Twitter & More

ByteDance plans music streaming service in December

Advertising:

Creative Picks | EP 135 | John Lewis, HP, & MakeMyTrip

Madhuwanti reviews ads by John Lewis, HP and MakeMyTrip

News:

Melt In A Minute | Dentsu Posts A Decline Of 12.3% In Q3 FY19, JetPrivilege Is Now InterMiles & More

From Dentsu's quarter results to Xiaomi's patenting foldable phone concept, a look at today's top headlines

News:

Melt In A Minute | Amazon Brings Project Zero To India To Eliminate Fake Goods & More

Hotstar posts Rs 1112.7 cr revenues for FY19

News:

Melt In A Minute | YouTube Can Delete Your Account If It Isn’t ‘Commercially Viable’ & More

Meanwhile Netflix India posted Rs 466.7 cr in revenue with a net-profit of Rs 5.1 cr for FY19