Marketing:

Creative Picks | Ep 126 | Mattel, Mastercard & Maruti Suzuki

Madhuwanti Saha, October 5, 2019

Madhuwanti Saha reviews marketing activations by Mattel, Mastercard and Maruti Suzuki

While Mattel, the maker of Barbie surprises us with gender-neutral dolls, Mastercard adds an element of taste to its brand identity and Maruti Suzuki emphasises on ‘limitless’ through its inspirational stories of real-life heroes. A look at the marketing activations that are worth the time and attention

Marketing activations of the week:

  1. Mattel
    ‘Creatable World’ Line Of Gender-Neutral Dolls
  2. Mastercard
    ‘The First Taste of Priceless’
  3. Maruti Suzuki
    ‘Swift Limitless Stories’
    Agency: Dentsu Impact