From Philadelphia Cream Cheese’s true crime-style marketing for Thanksgiving to Dunkin’s first online pop-up shop for the holidays and Dabur’s ‘price war’ against Marico, here are the marketing activations that caught Ritwika Gupta’s interest this week:
Marketing Activations:
- Philadalphia Cream Cheese
“Wait, is that a cheesecake?”
Agency: Gut - Dunkin’
‘The Dunkin’ Shop’ - Dabur
‘Dabur-Marico Price War’