Here is your daily round-up of the news that matters in the marketing, media and advertising world, brewed hot & fresh in just 60 seconds:
Today’s Top Headlines:
- British tour operator Thomas Cook collapses; Thomas Cook India not affected British travel operator Thomas Cook filed for bankruptcy after the firm failed to secure rescue funding. However, this will not affect Thomas Cook India group as it was acquired by Canada-based Fairfax Financial Holdings Media in 2012.
- Havas Group restructures Asia-Pacific organisation Havas Group restructures its organization in Asia Pacific to simplify its management reporting lines for media and creative leadership teams. Consequently Mike Amour APAC CEO and chairman, will step down from his regional role and will leave the company by mid-October. The restructuring means India will now report to global media and creative leadership via Vishnu Mohan, Chairman & CEO Havas Group India/South East Asia.
- YouTube softens policy changes after outrage over new verification policy After the backlash from its users and content creators over its revised verification programme YouTube has softened the policy changes. Now it won’t be de-verifying existing creators. Also creators with over 100,000 subscribers will still be able to apply for verification.
- GSK calls for a global creative review for its prescribed medicine business Pharmaceutical giant GlaxoSmithKline has launched a global creative review for its prescribed medicine business as reported by Campaign US. This includes drugs like Betnovate and Zantac. The account is estimated to be worth $30 million.
