News:

Melt In A Minute | Facebook To Provide Free Ads To WHO & MORE:

Ritwika Gupta, March 5, 2020

In global news, Twitter is testing ‘Fleets’ a stories-like feature that disappears after 24 hours.

Here’s your daily round-up of news that matters in the marketing, media and advertising world, brewed hot and fresh in just 60 seconds.

Top Headlines Today:

Facebook To Provide Free Ads To WHO

Facebook will provide free ads to the World Health Organization as it seeks to ensure users are not misinformed about the virus, its risks and how to react to it. According to The Economic Times, Facebook will be working with global health experts and give support and “millions more in ad credits” to other organizations.

Twitter Tests ‘Fleets’

Twitter is testing ‘Fleets’ a stories-like feature that disappears after 24 hours. As noted by The Guardian, the feature will let users upload short-lived content that are up to 2 minutes and 20 seconds long.

Starcom Appoints Nick Keenan As CEO     

Starcom, Publicis Media’s Chicago-based communications group, has appointed Nick Keenan as its CEO, according to exchange4media. Keenan, who is the ex-CEO of Red Rooster, will join the group on March 16.

Hemant Arora Joins ByteDance India As Zonal Sales Head, West

Hemant Arora, who exited Discovery Communications India last month, has joined ByteDance India as Zonal Sales Head, West. In another key appointment, Narayanan Radha-krishan has been appointed as National Agency Head, global business solutions, Byte Dance India.