Here is your daily round-up of the news that matters in the marketing, media and advertising world, brewed hot & fresh in just 60 seconds.

Today’s Top Stories:

1. Twitter Blames Ad Targeting Problems For Weak Growth

Twitter reported Q3 revenue of $824 million up 9% year on year but lower than the 21% growth posted in the previous quarter. As per media reports, Twitter blamed the weak growth on bugs affecting its mobile app, which hampered its ability to target ads and share data with its measurement and ad partners.

2. Amazon’s Earnings Fall by 27%

Amazon posted a 24% increase in revenue to $70 billion in the quarter ending 30 September 2019. The company’s net income, however, dropped by 27% from last year to $2.1 billion. Amazon mentioned that aggressive investment to push Prime two-day delivery to one-day delivery is weighing on its profitability.

3. InMobi and Microsoft Extend Partnership

InMobi is extending its partnership with Microsoft by adding the latter’s advertising business to its current offerings. According to The Economic Times, this will provide marketers an integrated solution comprising the search capability of Microsoft Advertising and mobile capability of InMobi’s Marketing Cloud to power their campaigns.

4. Global Ad Investment To Grow By 6%

According to a new global ad trends report by WARC, the global ad investment is expected to grow by 6% to $656 billion in 2020. This is majorly driven by the rising spend on Google, Facebook and Amazon.