News:

Melt In A Minute | Google Bans 600 Apps & MORE

Ritwika Gupta, February 24, 2020

In other news, Netflix is going to roll out Rs 5/Month offer in India for new users.

Here is your daily round-up of news that matters in the marketing, media and advertising world, brewed hot and fresh in just 60 seconds.

Top Headlines Today:

Google Bans 600 Apps

In a bid to reduce ad fraud, Google has banned 600 apps from its Play Store which were found to employ “disruptive advertising”. As per the Drum, the internet giant is aggressively cracking down apps that violate its policies.

Netflix Rolls Out Rs 5/Month Offer

Netflix, which ended its free trial scheme a few months back, is trying out a new introductory offer which will allow new subscribers to pay only Rs 5 for the first month. As reported by The Economic Times, the promotional offer is still in its testing phase.

Wunderman Thompson’s Global Chair, Tamara Ingram To Exit Company

Wunderman Thompson’s global chair, Tamara Ingram will be exiting the company by the end of this year. As noted by Adage, she will be moving into a non-executive chair role before leaving to pursue philanthropic work.

Bombay Shaving Company Appoints Deepak Gupta

Bombay Shaving Company has appointed Deepak Gupta as Chief Business Officer (offline) & Head of Operations. Prior to this, Gupta was leading the regional business for Colgate-Palmolive.