Here is your daily round-up of the news that matters in the marketing, media and advertising world, brewed hot and fresh in just 60 seconds
Today’s Top Headlines:
1. Havas Group acquires experiential agency Shobiz in India
Havas Group acquires Shobiz, the country’s first experiential agency. This is Havas Group’s third acquisition in India this year, after Think Design and Langoor.
2. Hari Krishnan has been appointed as the CEO of Mullen Lintas
Hari Krishnan has been appointed as the CEO of Mullen Lintas. Before his stint at Lowe Lintas, South, he was the CEO of MullenLowe Group, Sri Lanka.
3. ZEE to add four new regional channels
To expand its regional footprint further ZEE has added four new regional channels. These are Zee Punjabi and three movie channels, Zee Biskope in Bhojpuri, Zee Thirai in Tamil and Zee Picchar in Kannada.
4. Facebook to advertise at Super Bowl 54 for the first time
For the first time Facebook will be running a 60-second ad during Super Bowl 54 as reported by Adweek. The ad, conceptualised by Wieden + Kennedy, will be a star-studded spot, featuring Sylvester Stallone and Chris Rock.
5. Instagram wont let influencers promote vapes
Instagram is cracking down on influencers’ branded posts that advertise vapes, tobacco and weapons, according to media reports. It’ll also start putting ‘special restrictions’ around the promotion of other products, like alcohol and diet supplements.