News:

Melt In A Minute | Olay Will No Longer Retouch Ads & MORE

Ritwika Gupta, February 20, 2020

Meanwhile, PolicyBazaar has appointed Sarbvir Singh as CEO.

Here is your daily round-up of news that matters in the marketing, media and advertising world, brewed hot and fresh in just 60 seconds.

Top Headlines Today:

1. Olay Will No Longer Retouch Ads

Olay, the skincare brand owned by Procter & Gamble, will no longer retouch photos in its advertisements, as reported by Adweek. The brand today announced at an event in New York that it plans to end all retouching in Olay’s advertising by the end of 2020.

2. PolicyBazaar Appoints Sarbvir Singh As CEO

PolicyBazaar has appointed Sarbvir Singh as CEO. With Singh’s entry, co-founder and former CEO Yashish Dahiya will now take on a broader role of Group CEO.

3. TikTok Launches ‘Family Safety Mode’

TikTok has launched ‘Family Safety Mode’ that links parents’ accounts to children’s. The new feature will help parents control screen time, limit or turn off direct messaging and restrict age-inappropriate content on their children’s TikTok accounts.

4. iQoo Ropes In Virat Kohli As Brand Ambassador

Smartphone brand, iQoo, which recently announced its entry in India, has roped in Virat Kohli as its new brand ambassador. Kohli will feature in the brand’s upcoming campaigns across platforms.