MELT turns the spotlight on the Public Relations business in India.

And to make sense of it all, we are in conversation with Amith Prabhu, the mentor of The PRomise Foundation and co-founder of platforms such as PRAXIS, Score and Reputation Today, and Sujit Patil, who currently heads Corporate Brand and Communications at Godrej Industries and its associated companies.

Together, the duo turned authors last year with their book, The Pursuit Of Reputation. The book seeks to be an essential read for anyone who wants to explore and understand the art of crafting reputation.

So, let’s dive straight in and get ready to melt with Amith and Sujit.