A detailed look at consumer behaviour and what FMCG companies are doing to get consumers to buy more.
Kantar World Panel’s K Ramakrishnan and Ian Dunkley in a conversation with Anant Rangaswami (Editor, Melt).
Research:
Melt TV | Episode 42 | Kantar World Panel Consumer Connections 2019 Study
August 9, 2019
The defining traits of the ever-evolving Indian consumer.