News:

Melt Update | 1 July | Leo Burnett is creative partner for PepsiCo India and MORE

melt, July 1, 2022

Meanwhile, WPP has announced “Making Space” – a new initiative focused on giving people 'space’ to look after their wellbeing and inspire creativity.

Top News:

1. Leo Burnett is creative partner for PepsiCo India
PepsiCo India has selected Publicis Groupe agency Leo Burnett India as its creative partner. The agency will be responsible for the company’s creative and digital mandate across all brands in the country. The account has been won after an intense multi- agency pitch.

2. Reliance to launch Pret A Manger in India
Reliance Industries has stated that it would open outlets of Pret A Manger, a British sandwich and coffee franchise, in India. With this, Reliance Industries will make its foray into the food and beverage industry in the country.

3. Royal Enfield brings in Yadvinder Singh Guleria
Royal Enfield appointed Yadvinder Singh Guleria as Chief Commercial Officer. Guleria will be responsible for leading Royal Enfield’s business growth globally and heading sales, marketing and aftermarket functions.

4. Sanjiv Mehta named President Commissioner for Unilever Indonesia
Hindustan Unilever Limited (HUL) CEO and Managing Director, Sanjiv Mehta, will be take on additional responsibilities as President Commissioner (Non-Executive Chairman) of Unilever Indonesia.

5. WPP launches “Making Space” initiative
WPP has announced “Making Space” – a new initiative focused on giving people ‘space’ to look after their wellbeing and inspire creativity. The initiative is being kicked off with a global, company-wide break from Friday 8th July to Monday 11th July.