At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top News:
1. GE Appoints Weber Shandwick as Communications Partner for South Asia
GE has appointed Weber Shandwick as communications partner for South Asia, to manage complex business-to-business communication for the region. The mandate covers strategy planning, transformation communications, strategic media relations, proactive storytelling, content planning and implementation. The focus will be on building a strong communications strategy across South Asia, that educates key stakeholders on GE’s transformation across Aviation, Healthcare and Energy.
2. Tinder Appoints VaynerMedia as Global Media Agency
Tinder has appointed VaynerMedia as its global media agency. Launched in 2019, VaynerMedia is a global creative and media agency with offices in New York, Los Angeles, London, Singapore and Mexico City. VaynerMedia had promoted VJ Anand to managing partner of VaynerMedia APAC in August last year, in addition to his current head of creative role. In his new role, Anand continues to oversee creative excellence, as well as play a key role in the agency’s growth strategy across the region.
3. Havas Group India Appoints Sumeer Mathur as National Planning Head & Managing Partner
Havas Group India has appointed Sumeer Mathur as National Planning Head & Managing Partner, Havas Worldwide India. Sumeer will be scaling up the agency, collaborating with key clients and driving the strategic planning vision and expertise at Havas Creative India. He will be based out of the Gurgaon office and report to Rana Barua, Group CEO, Havas Group India.
4. Sameer Bajaj Joins MakeMyTrip as Head, Corp Comm & Corporate Affairs
Sameer Bajaj has joined MakeMyTrip as Head of Corporate Communications and Corporate Affairs. His previous stint was with WhiteHat Jr as Chief Communications Officer where he worked for a year. He has also worked with Discovery Inc, ESPN Star Sports, Rediffusion, Jet Airways among others.
5. Anindya Banerjee Moves on From FCB Ulka
FCB Ulka’s executive creativce director, Anindya Banerjee has decided to move on from the company. He worked with the agency for more than 3 years and was handling the key accounts of Kansai Nerolac Paints, Amul, Indian Oil, Aditya Birla Group and ICICI Bank. He also worked with Ogilvy & Mather, Publicis Groupe, Scarecrow Asia, Law & Kenneth and M&C Saatchi.
