News:

Melt Update | 12 Jan | Dentsu International Appoints Nnenna Ilomechina as Global COO & MORE

Ritwika Gupta, January 12, 2022

Meanwhile, Samya Deb has joined YouTube as Head of Brand Creative Studio.

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Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
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Top News:

1. Dentsu International Appoints Nnenna Ilomechina as Global COO
Dentsu International has appointed Nnenna Ilomechina as global chief operating officer to succeed Neil Gissler on his retirement this quarter. Ilomechina will join the business in May this year and report directly to global chief executive Wendy Clark. As global COO, Ilomechina will oversee business transformation and the delivery of profitable growth.

2. YouTube appoints Samya Deb as Head of Brand Creative Studio
Samya Deb has joined YouTube as Head of Brand Creative Studio. Deb joins from Airbnb where he was regional creative director. Deb has earlier worked with companies like Bates CHI & Partners, Matrix, DY Works, Cowan and Superunion.

3. Twitter India Appoints Pallavi Walia as Communications Head
Pallavi Walia has taken over the role of Communications Head at Twitter India. She will be reporting to Lauren Myers Cavanagh, Head of Communications, APAC, Twitter. Earlier, Walia was managing the Policy Communications at Twitter India. She has worked with PR agencies like Weber Shandwick, CMRG Group, Perfect Relations, Edelman, and soulmedia.

4. Khatabook Appoints Gaurav Shahlot as Head of Product
Khatabook has appointed Gaurav Shahlot as Head of Product. In his new role, Shahlot will be responsible for leading the product strategy and development along with team building and setting systems and processes for the product team to operate at scale. He joins from Hotstar.

5. The Trade Desk Appoints Karan Grover as Director, Inventory Partnerships
The Trade Desk has appointed Karan Grover as Director, Inventory Partnerships. He joins The Trade Desk from GirnarSoft where he was responsible for defining the go-to-market strategy of GirnarSoft’s ever-evolving products. Grover has previously worked with Maxus, Sirez, and GroupM.