At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top News
1. Publicis Groupe Appoints Amit Misra as CEO, MSL South East Asia
Publicis Groupe has appointed Amit Misra as Chief Executive Officer (CEO), MSL South East Asia, in addition to his current role as CEO, MSL South Asia. As part of his expanded responsibilities, Misra will drive MSL’s growth in the South East Asia markets. The elevation is in line with Publicis Groupe’s vision of fostering entrepreneurship within Groupe’s strategic priorities.
2. Tata Group Appoints Ilker Ayci as Air India’s New CEO & MD
Tata group has appointed Ilker Ayci as Air India’s new chief executive officer and managing director. He joins from Turkish Airlines where he was chairman. As per livemint, this appointment marks a key step in efforts to overhaul Air India. He will assume his responsibilities by 1 April 2022.
3. Colgate-Palmolive (India) Launches New Face Care Range
Colgate-Palmolive (India) has launched a new portfolio of natural Palmolive face care products that will be available across traditional and e-commerce platforms from February 2022. The face washes and scrubs will be available in 3 variants and priced ranging from Rs 299 to Rs 599.
4. FICCI Appoints Jyoti Deshpande as Co-chair of Media & Entertainment Board
FICCI has appointed Jyoti Deshpande as the co-chair of its media and entertainment board. Deshpande is the first woman executive hired from the media industry as an office-bearer for the vertical. She is currently CEO at Viacom 18 Media.
5. Initiative Media Bags Urban Company’s Media Mandate
Urban Company has named Initiative Media, the full-service media arm of Mediabrands India as its media agency on record. The account was won following a closely contested multi-agency pitch. The mandate includes both, online and offline media duties and will focus on providing comprehensive media solutions to augment business outcomes.
