At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top News Today:
1. Google To Invest Rs 33,737 Crore In Jio Platforms
Google is all set to invest Rs 33,737 crore to acquire a 7.7% cent stake in Jio Platforms. As per campaign India, this transaction is subject to regulatory and other customary approvals. Earlier this week, Google’s CEO, Sundar Pichai had announced that the company is looking to invest Rs 75,000 crore in India in the next five to seven years. With this deal, Reliance has now raised Rs 1,52,056 crore in Jio Platforms in the last few months.
2. Reliance Industries Launches Reliance Jio TV+
Reliance industries has announced the launch of a new OTT platform, Reliance Jio TV+. The platform will offer Indian consumers content from more than 12 global OTT players with a single sign-on. According to campaign India, the service has content from the likes of YouTube, Voot, Prime Video, Sony Liv, Sun Nxt, Amazon Prime Video, Disney Hotstar and Netflix under one login ID. TV channels have also been integrated under Jio TV+.
3. Airbnb Appoints Amanpreet Bajaj as General Manager for India, Southeast Asia, Hong Kong and Taiwan
Airbnb has appointed Amanpreet Bajaj as General Manager for India, Southeast Asia, Hong Kong and Taiwan, according to Business Today. Prior to this, he was Country Manager at Airbnb in India since 2015. In his expanded role, Bajaj will be responsible for driving Airbnb’s strategy and long-term growth in some of Airbnb’s fastest-growing destinations in Asia-Pacific.
4. InMobi Appoints Jayesh Ullattil as Vice President and General Manager for India
InMobi has appointed Jayesh Ullattil as Vice President and General Manager for India. As noted by exchange4media, he will be part of the Asia Pacific leadership team led by Vasuta Agarwal and will be based out of Bengaluru. In his new role, Ullattil will be responsible for growing the mobile advertising and marketing business for InMobi across its portfolio of products, including programmatic and performance businesses, and data and online research platforms.