At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.

Top News:

1. NBDA raises concerns over ‘unnaturally high viewership growth’
The News Broadcasters and Digital Association (NBDA) has raised concerns about glitches and irregularities in the viewership ratings – with “unusual” growth and change in rankings – released by BARC, media reports say.

2. Disney Star India to launch Odia channels
Disney Star India is planning to launch two new Odia channels – Star Kirano and Star Kirano HD. An E4M report states that the network informed all distributors of television channels (DPOs) that the channels will go live on June 1, 2022.

3. N Chandrasekaran named Chairman of Tata Digital
N Chandrasekaran, Executive Chairman of Tata Sons, has formally taken charge as Chairman of Tata Digital, according to media reports. The company recently announced the launch of its much-hyped super app Tata Neu.

4. Sanofi India appoints Rodolfo Hrosz as MD
Sanofi India Limited (SIL) announced that its Board of Directors has appointed Rodolfo Hrosz as the Company’s new Managing Director with effect from June 1, 2022, subject to regulatory approvals.

5. Wingreens appoints Ramesh Menon as Group CEO
New-age F&B group Wingreens has appointed Ramesh Menon as Group CEO. Menon will head the Group with over 1000 employees, including all subsidiaries and brands.