Top News:

1. Schbang launches The Global Content Hub
Schbang has announced the launch of its content production service, the Global Content Hub. The offering by the agency aims to create a production studio that caters to content for digital ecosystems, brands, agencies and content creators.

2. Leo Burnett launches regional division
With LB Regional, the Publicis Groupe agency aims to offer end-to-end solutions that consist of research-driven strategic direction for creative solutions across regional markets. LB Regional currently focuses Tamil, Telugu, Malayalam, Punjabi, and Bengali.

3. New appointments at Interbrand India
Satish Krishnamurthy is Chief Strategy Officer, Ameya Kapnadak is Chief Growth Officer and Head of Consulting – Interbrand India. Payal Shah is Strategy Director and Head – Human Truths, India and Rahul Bansal is Strategy Director and Head- Brand Economics, India.

4. Wunderman Thompson NA names Tom Murphy as CCO
Tom Murphy joins Wunderman Thompson from McCann, where he worked on campaigns such as ‘Fearless Girl’. He will report to CEO Audrey Melofchik. Tom has spent 16 years at McCann, most recently as North American CCO

5. New Instagram reels features
Instagram is introducing three new features for creators on Reels, including the opportunity to crosspost to Facebook. The three new Reels features include: “Add Yours” Sticker, IG-to-FB Crossposting and FB Reels Insights.