At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.

Top News:

1. Disney Star to launch Odia channel Star Kiran
Disney Star has announced the launch of a dedicated Odia general entertainment channel – Star Kiran – which will premiere on 6 June 2022. The network is all set to launch SD and HD versions of the channel.

2. Meta Quest to introduce VR parental supervision tools
Content restriction, linked accounts to oversee activity, and lock patterns, are a few of the tools launched for Meta Quest devices to give parents control over the online activity of their teenagers and place their activity under supervision.

3. YouTube announces features planned for 2022 in Studio
Along with the newly launched and upcoming features, YouTube shares its plan to transform Studio on mobile to be fully functional with all tools and features available on desktop, in 2022.

4. CleverTap acquires Leanplum
Retention cloud CleverTap, has acquired Leanplum, a San Francisco-based multi-channel customer engagement platform. With this acquisition, CleverTap aims to enhance its capabilities and take its total customer base to over 1,200, in more than 100 countries.

5. PivotRoots acquires DeepFlux
PivotRoots will integrate Deepflux into its Martech lab and consulting division, PivotConsult, in line with its vision to build a result-oriented marketing lab of the future.