At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top News:
1. Facebook Tests New Cross-Posting Feature
Facebook is testing a new feature that would allow users to cross-post their Facebook updates that include photos or videos over to their Instagram. As per TechCrunch, this would give Facebook an easy way to seed Instagram with more content at a time when the company wants to ensure that Instagram remains a popular social media platform with young users. The option is currently a global test that’s only available to a small group of people who already have their Facebook profiles linked to a personal, creator or business account on Instagram.
2. Josh Appoints Rubeena Singh as Country Manager
Short video app Josh has appointed Rubeena Singh as country manager, according to exchange4media. Singh had stepped down as CEO of iProspect after in August this year. She was with the agency for four years.
3. Hyper Connect Asia Appoints Neh Rathi as Executive Creative Director
Hyper Connect Asia has appointed Neh Rathi as Executive Creative Director. Neh will be leading the recently expanded creative team at Hyper Connect and spearhead creative campaigns at the agency. As noted by marketing interactive, he has previously worked with large network agencies like McCann, Ogilvy, Publicis and more.
4. Google Appoints Joe Braithwaite as Head of Creative Works, SEA
Google has appointed Joe Braithwaite as head of Creative Works, Southeast Asia. In his new role, Braithwaite will be responsible for amplifying, accelerating and celebrating the vital role creativity plays in both Google’s customer and partner success. As reported by marketing interactive, he joins Google after spending 13 years with Omnicom Group.
5. GE Healthcare Ropes in Shipra Singh as Head of Communications, South Asia
Shipra Singh has joined GE Healthcare as Head of Communications, South Asia. As part of her role, she will spearhead external as well as internal communications. In her previous stint, Singh was associated with Ruder Finn as the Senior Vice President and Head of Technology Practice.
