At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.

Top News:

1. Samir Singh elevated as Unilever CMO – Personal Care
Unilever’s Samir Singh has been elevated as Chief Marketing Officer – Personal Care Division. Singh was earlier EVP of the global skin cleansing and oral care division. He has been associated with the FMCG major for almost 14 years now.

2. Uday Shankar & James Murdoch’s platform invests $600 mn in Allen Career Institute
Bodhi Tree Systems, the platform backed by Uday Shankar and James Murdoch’s Lupa Systems, has decided to invest $600 million in Allen Career Institute, media networks have reported.

3. Twitter reveals miscalculation in its user count
Twitter has said there has been a miscalculation in the calculation of its Average Monetisable Daily Active Users metric due to an error that was introduced three years ago, media networks have reported.

4. Six Indians on Cannes Lions 2022 jury
The 2022 line-up consists of 290 jury members, including Diyva Karani (Dentsu Media), Geet Rathi (TBWA\India), Kainaz Karamakar (Ogilvy India), Rufina FR (Boehringer Ingelheim), Sanchita Roy (Havas Media Group) and Sameer Satpathy (ITC).

5. Snap Inc announces new AR tools
Snap Inc announced the launch of new features on the platform including Lens Cloud, AR Shopping, live nation partnerships, and more platform-related news about developers and creators.