News:

Melt Update | 20 October | Omnicom Q3: Posts 13.1% organic growth in APAC and MORE

melt, October 20, 2022

Meanwhile, Plum refreshes brand identity.

Top News:

1. Omnicom Q3: Posts 13.1% organic growth in APAC
Omnicom posted organic revenue growth of 7.5%. In the US, which is its largest market, organic growth was 7.6%. It grew 13.1% in Asia Pacific, 6% in Europe, 4.4% in Latin America, 7.7% in other North America and 12.2% in the Middle East and Africa.

2. Manish Kinger joins Schbang as ECD
Schbang has announced the appointment of Manish Kinger as Executive Creative Director for its Delhi office. He will be responsible for building its northern arm and will be working alongside Aditya Mehendale, National Creative Director, Schbang.

3. 22feet Tribal Worldwide appoints new ECDs
22feet Tribal Worldwide has announced the appointment of Diya Sarker and Ishan Mehta as ECD – art and ECD – content respectively. Sarker will be responsible for the client’s design and technology duties. Whereas, Mehta will look after consumer insights.

4. Plum refreshes brand identity
Plum, the employee health insurance and benefits organisation, has refreshed its brand identity. Plum is also launching a new digital media collective – Humanise by Plum.

5. LinkedIn launches Document Ads
LinkedIn’s Document Ads would enable brands to collect lead-gen info by gating the content they share on the platform. The roots of this new ad format stem from a user inclination that a substantial chunk of users download and read docs and research shared on the platform.