At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top News
1. Walt Disney to Shut 100 International TV Channels
Walt Disney Co. plans to close 100 of its international TV channels this year. The closures come in addition to the 30 foreign networks the company shuttered last year. As per livemint, Disney wants maximum content to migrate to Disney+. Last month, the company also announced plans to close a number of its sports networks in Southeast Asia and Hong Kong.
2. Ogilvy Experience Hires Kaleeta McDade as Global ECD
Ogilvy has hired Kaleeta McDade as global executive creative director for its experience arm. In her new role, she will be responsible for defining, shaping, and driving the creative vision and strategy across Ogilvy Experience’s offerings. As reported by campaign India, McDade joins from Deloitte Digital, where she served as group experience director across the consultancy’s studios in the US and India for nearly three years.
3. GroupM Elevates Krystal Olivieri to Global Chief Innovation Officer
GroupM has elevated Krystal Olivieri to the role of global Chief Innovation Officer. In the newly created role, she will be responsible for elevating, enhancing, and streamlining GroupM products and solutions in collaboration with the group’s agencies and partners, including start-ups, as noted by exchange4media. In her previous role, Olivieri led data strategy and partnerships globally for GroupM, where she helped distill industry changes and define future strategies for clients and the business.
4. Johnson & Johnson’s Janssen India Appoints Karen Lasrado Annunciation
Johnson & Johnson’s pharmaceutical business Janssen India has appointed Karen Lasrado Annunciation as Head of Communications and Public Affairs, as per exchange4media. Prior to this, she worked with OYO Hotels & Homes, where she headed the Corporate Communication function.
