Top News:

1. Twitter to partner with ad verification companies
Twitter will team up with ad verification companies Integral Ad Science and DoubleVerify to ensure that ads are being seen by real people and not bots, according to reports. The move is intended at giving marketers the “confidence to continue to invest in Twitter”.

2. Shutterstock introduces generative AI platform
Shutterstock has announced the launch of its AI image generation platform, available to use by all customers globally in every language the site offers. This comes after the company signed a deal with DALL-E creator, OpenAi, in October 2022.

3. Changes at Ipsos India
Pallavi Mathur Lal, Senior Director Client Organization, takes up the role of Senior Director, Content and Communications. Madhurima Bhatia moves to Media Engagement and Partnerships for Ipsos India, with the additional role of media engagement for APAC.

4. Seedtag enters Indian market
Seedtag, the leading contextual advertising company, announced its first entry into the Indian market. As its latest international expansion, Seedtag continues moving forward in its mission to become the global contextual partner for brands and agencies.

5. Tarun Jha quits Skoda Auto India
Tarun Jha, Head of Marketing, and Ajay Raghuvanshi, Head of Sales, have resigned from Skoda Auto India. According to a report in Autocar Professional, the same was communicated to the dealer partners this week.