At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top Headlines Today:
1. Tips Music Signs Global Deal with Facebook
Tips music signs a global deal with Facebook to license its music for videos and other social experiences across Facebook and Instagram. As per exchange4media, this deal will enable Facebook and Instagram users to add Tips’s music catalogue to their posts and stories. It will allow users to choose among many songs from their favourite artists and add them to their social experiences such as videos, stories via music stickers and other creative content.
2. Myleeta Aga, Netflix Director, Content Southeast Asia & Australia Quits
Netflix Director, Content Southeast Asia and Australia, Myleeta Aga has decided to leave the streaming giant after a one-year stint. As noted by exchange4media, Aga’s departure follows an internal realignment of the Southeast Asia and Australia content teams. Prior to Netflix, Aga spent over a decade in senior roles at BBC Studios.
3. Facebook To Protect User Data Privacy with Security Tokens In 2021
Facing various probes over data privacy and security, Facebook will now provide new options to users to safeguard their information like hardware security tokens along with expanding its ‘Protect programme’ to more accounts. According to The Economic Times, the social network plans to roll out support for hardware security tokens for users in 2021. Currently, the security keys are available for high-profile accounts but from next year onwards, these will be available for any account holder.
4. Prestige Group Assigns PR & Communications Mandate to Lintas Live
After a multi-agency pitch, Prestige Group has awarded Lintas Live a complete mandate to drive their PR and communications. Lintas Live will script the narrative of the brand as it expands its footprint to other parts of the country. As reported by exchange4media, the scope of the work entails developing overall communication strategy, multimedia content creation and reputation management.
