News:

Melt Update | 28 June | Wunderman Thompson India launches Wunderman Thompson Health and MORE

melt, June 29, 2022

In other news, 400+ crypto ads violated ASCI norms in Jan-May ‘22.

Top News:

1. Wunderman Thompson India launches Wunderman Thompson Health
Wunderman Thompson India has officially launched Wunderman Thompson Health (WT Health). With a multidisciplinary team of 100+, WT Health has experts across creative, medico-legal, compliance & public health.

2. ASCI: 94% Overall compliance rate
The Advertising Standards Council of India (ASCI) has released its annual complaints report for the period April 21 – March 22, during which it processed 5,532 ads. With a sharp focus on the digital domain, ASCI saw an overall compliance rate of 94%.

3. 400+ crypto ads violated ASCI norms in Jan-May ‘22
More than 400 crypto-related advertisements violated advertising and promotion guidelines of virtual digital assets (VDAs), and guidelines for influencer advertising in the first five months of this year, the Advertising Standards Council of India (ASCI) said.

4. Abhishek Rege quits Endemol Shine India
Abhishek Rege, Chief Executive of India’s largest production house, Endemol Shine India, has quit after being at the helm for five years.

5. Kantar launches FMCG OOH consumer panel in India
Kantar has launched an FMCG panel that tracks Out of Home purchases in India. The panel has already been up and running across 10 countries around the globe before finding its way to India in June 2022.