At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.

Top News:

1. Twitter testing collaboration tool
Twitter is working on a feature that would allow multiple users to co-author a tweet, which it is referring to as ‘Collaborations’. The option is yet to be made publicly available, reports TechCrunch.

2. New role for Manish Menghani at Amazon India
Amazon India elevated Manish Menghani as Director of Content Licensing for Prime Video and Amazon Studios. Menghani has been associated with the e-commerce giant since it launched Prime Video in India.

3. DDB Mudra Group names new strategy chiefs
DDB Mudra Group announced the elevation of Anand Murty and Mehak Jaini as National Strategy Chiefs of DDB Mudra and 22feet Tribal Worldwide respectively. This move follows the exit of Amit Kekre, who was National Strategy Head at DDB Mudra Group.

4. Dentsu India appoints Sunil Lulla as consultant advisor
Dentsu announced the appointment of Sunil Lulla as its consultant advisor for India. He will join the network from 4 April, 2022, until the appointment of a permanent CEO.

5. S4 Capital 2021 results postponed because of PwC audit delay
Sir Martin Sorrell’s S4 Capital has postponed the publication of its 2021 financial results in a surprise move. This is because PwC has been ‘unable to complete the work’ in time for S4’s results due on 31 March.