Top News:

1. Twitter to expand political advertising scope
Twitter has said it will allow more types of political ads on its platform. As per the company, it has relaxed its advertising policy for ’cause-based’ ads in the US and was aligning its advertising policy in line with TV and other media outlets.

2. Adam Mosseri: Instagram pushing for unifying user experience
Adam Mosseri, Head of Instagram, is pushing for unifying user experience by making changes to different modes of connecting, discovering new things and inspiring creativity.

3. ASCI’s ‘Dark Patterns in Advertising’ Paper: Manipulative UI/UX
The Advertising Standards Council of India (ASCI) has said UI/UX deployed by digital platforms could manipulate consumer choices and consumption patterns to the detriment of consumer interest.

4. Rahul Bhojraj joins Noise
Rahul Bhojraj has joined Noise as Head of Creative Content. Bhojraj moves from Wunderman Thompson South Asia, where he was Associate Vice President and Senior Creative Director.

5. Neha Sharma Katyal joins Spotify India
Neha Sharma Katyal has joined Spotify India as Director of Sales. Katyal moves from Twitter, where she was Business Head. In a career spanning over 15 years, she has also worked with BBC Worldwide, Hotstar and Network18 Media and Investments, among others.